Between Breakfast and Dicky's

On October 6th Edelman’s Annual Summit on Employee Engagement and internal Change, entitled ‘’ The Radically Engaged Business’’, will be held in New York. This year business leaders from all over the world will reflect on how they use purpose to energize, inspire and engage employees and how this impacts the bottom line. This year’s lineup includes speakers from Starbucks, Deloitte, IBM, UNICEF and PepsiCo. Below you will find more information about the program and our speakers.

On the 6^th we will have a live connection to the Summit from our office. We are pleased to invite you to join us in the office and attend the New York seminar from Amsterdam! Taking the six hour time difference into account, the Summit will start at 3 pm and will end at 9.30 pm (CET).

Throughout the program there will be opportunities to interact with the speakers in New York. Additionally, we will take some time reflect on how some of the conclusions from each of the speakers could work for your own company.

We hope the program will inspire you to participate. If you would like to join us for the webinar or if you would like to enquire about possibilities to join remotely please send an email to this address.

By: Anneloes Roeleveld

Program:

3.00-4.30pm - Opening Remarks

3.30-4.15pm - View from the C-suite: Shifting Purpose from siloed corporate responsibility to competitive necessity and advantage: why employees are at the center of Purpose

• Doug Conant, former CEO of Campbell’s and Chairman of CECP

4.15-5.15pm - Gold-standard Citizenship Programs: Impacting business strategy, culture and employee commitment

• Susan Heaney: Global Director of Corporate Responsibility, Avon
• Valerie O’Neil: Vice President of Global Communications, Starbucks
• Paulo Henrique Soares: General Manager, Integrated Communications, Vale

5.15-5.30pm - Break

5.30-6.30pm- Operationalizing Citizenship: Connecting global, multinational and local approaches to drive inspired employee engagement

• Luella D’Angelo:  President, Western Union Foundation
• Pat Pineda:  Group Vice President, Toyota North America

6.30-7.15pm - Break

7.15-8.15pm- Purposeful Talent Development: Utilizing Purpose for leadership development

• Evan Hochberg:  National Director of Community Involvement, Deloitte
• Diane Melley: Director, Corporate Citizenship & Corporate Affairs, IBM
• Robin Reibel: General Vice President, Media Relations and Cause Marketing, Macy’s

8.15-9.15pm - Creating Your “Employer” Brand: Internal and external communications/marketing that leads to inspired employees and prospects

• Caryl Stern:  President & CEO, US Fund for UNICEF
• Timothy McClimon: President, American Express Foundation
• Paul Marchand: Vice President, Global Talent Acquisition, PepsiCo

9.15-9.30pm- Closing Remarks